animals I environment I world hunger I spirituality I health
on the scene
living vego

campaigns

articles

inside the action

contact us

references

discussion forum

home
links
site search

campaigns

"WHAT FOR?" flyer campaign

From April to June, 2005, Vegetarian Action conducted a flyer campaign in the Adelaide metropolitan area (see above), aimed at raising public awareness of the killing on a massive scale that lies behind the meat.

More than 50 billion animal lives are taken each year to feed the human demand for meat.

This killing is not only brutal, but unnecessary - and therefore, unjustified. On both moral and scientific (nutritional) grounds, this campaign aims to encourage people to think twice about killing for food.

Vegetarian Action's supporters are invited to contribute to our public education campaigns by distributing flyers. If you're interested in hearing about or taking part in future campaigns, become a Vegetarian Action supporter.

Click here to view both sides of the flyer in pdf format

Animals Killed for Food: the stark facts

According to the most recent detailed report from the UN Food and Agriculture Organization (FAO), the worldwide number of animals killed for food in 2001 was 47.9 billion. This included 301 million cattle, buffalo and calves, 1.2 billion pigs, 788 million sheep and goats, and 45.6 billion chicken, ducks, turkeys and geese. (1)

The actual number of deaths, however, far exceeds this figure, which omits:

  • "non-slaughter" deaths (from disease, malnutrition, injury, suffocation, stress, or other deadly factors associated with animal farming)
  • slaughters in countries that have no reporting procedures in place
  • 'backyard' slaughters (generally not reported), and
  • the killing of fish and other aquatic animals, whether farmed or wild-caught.(2)

Also excluded from this report are the killing of:

  • less commonly eaten species, such as game animals (deer, partridges, pheasants, pigeons, quails, rabbits, etc)
  • 'exotic' animals (crocodiles, emu, ostriches, etc)
  • 'traditional food' animals (cats, camels, dogs, frogs, snails, snakes, etc), and
  • any other animal not mentioned in the report, whether farmed or part of natural populations.

The Food and Agriculture Organization report on animals slaughtered for food in 2003 shows an increase of 4.5 billion from 2001, resulting in 52.4 billion reported "slaughter" deaths.(3)

(1) FARM Report, Winter/Spring 2002, www.farmusa.org
(2) World Farm Animals Day 2004, 25 September, 2004, www.wfad.org
(3) Ibid

GET INVOLVED: Vegetarian Action campaign flyers can be supplied free of charge to Vegetarian Action supporters for distribution, and Supporters are invited to come along to hand out flyers with us and to participate in our activities in other ways. To be in the loop on future events and have the chance to participate, why not become a Vegetarian Action supporter? Click here to find out more.

Page updated: 2007
Back to campaigns

More on the scene:
campaigns I happenings I health practitioners I eat out guide I shopping guide


© 2008 Vegetarian Action - A not for profit Charitable Trust based in South Australia
Top Home
Email us Terms of Use I Copyright I Disclaimer

Whichever way you look, the future is vegetarian...

Vegetarian Action
PO Box 6062 Halifax St
ADELAIDE SA 5000
Email us
A not for profit Charitable Trust based in South Australia

A proud Member of the International Vegetarian Union & Associate Member of Animals Australia and the Conservation Council of SA Inc
Hosted by